Ben Flaccus serves as the Managing Director of Perion Commerce, where he spearheads the development and implementation of innovative, cross-channel, high-impact media solutions for retailers, brands and Retail Media Networks. Drawing on two decades of expertise in advertising technology and data, Ben brings a consultative and strategic approach to partnership, helping clients deliver on the true potential of personalization to drive omni-channel business outcomes. Ben’s career includes leadership roles across both startups and established companies. Prior to joining Undertone, he served as Vice President of Sales at Eyeview, where he led a cross-regional Retail and CPG sales team. Earlier in his career, Ben worked as a political consultant, advising labor unions, public interest groups, and candidates on data-driven targeting and communications strategies. He also served as a congressional aide on Capitol Hill and worked on two presidential campaigns.
