Author Archive for: Ritu Parr
VP Marketing // Mspark
Ritu Parr is a marketing, brand, and creative leader who works with businesses to increase market share and demand. Ritu has spent the last 18 years in print and digital advertising, helping business succeed through simplification of values and high impact advertising. She brings a unique perspective to marketing by leveraging her creative background and applying both form and function to solve everyday problems.
Ritu is the Vice President of Marketing for Mspark, a leading direct marketing company dedicated to reaching consumers in the home for its 3,000+ clients, nationwide. Prior to her role at Mspark, Ritu worked for Alabama Media Group where she served as brand and creative director for 12 online and print brands, and for MLive Media Group, as director of marketing. During her tenure, she developed brand and marketing plans for two new major social media brands, This is Alabama and It’s a Southern Thing, and helped unify 11 separate Michigan media brands in to one, profitable media outlet and advertising company.
Ritu previously served on the board of directors for Kuumba Community Art, a former youth organization and has received multiple awards for her creative direction most notably from GDUSA, Alabama Press Association, American Advertising Federation, and Detroit Press Club Foundation.
Ritu holds a BFA in graphic design from the University of Michigan.