Author Archive for: tcaro

Formerly the Senior Vice President of Marketing for Atlanticus, Teresa Caro brings over 20 years of strategic marketing experience in the digital and traditional space, including email, social, and analytics. Teresa played an instrumental role in defining how Atlanticus and its B2B2C and B2C brands (Fortiva and Aspire) can improve sales and customer retention, strengthen loyalty, and increase advocacy through the use of digital marketing and technology. Prior to joining Atlanticus, Teresa held leadership roles at leading agencies: Senior Vice President of Social and Content Marketing for Engauge (acquired by Publicis and merged with Moxie), as well as the head of digital strategy for southeast region of Razorfish. @teresacaro