Ron Stoupa, SVP, Marketing & eCommerce, Gander Mountain

Ron Stoupa

Ron Stoupa is Chief Customer Officer at Independent Pet Partners. Over the past 20 years, Ron has amassed solid brand marketing experience working with well known organizations like Black & Decker, ConAgra Foods, Bass Pro Shops, The Pep Boys and Sports Authority. This compilation of professional experiences allows for a unique analytical and creative marketing perspective.

Ron served as SVP, Marketing & eCommerce at Gander Mountain. He also previously served as EVP, Chief Marketing Officer at Sports Authority. Prior to S.A., Ron served as Chief Marketing Officer at Pep Boys where he oversaw all aspects of marketing – traditional, digital and brand. His team was tasked with the repositioning of a 90+ year old brand. Prior to joining Pep Boys, Ron served as Director of Brand Marketing for Bass Pro Shops, where he was responsible for the creation and direction of the company’s brand marketing department. At ConAgra, Ron focused on Brand Management and New Product Development with the Banquet and Healthy Choice brands.

Ron graduated from the University of Nebraska with a BS in Marketing & Management. He also holds a MBA from the University of Texas. When Ron is not spending time with his wife and two lovely daughters, he enjoys hunting, fishing and a variety of outdoor activities.